Africa Airports Customer Experience Association (AACXA)
RESEARCH & BENCHMARKING
Africa Airports CX Index
AACXA has a continent-wide benchmarking framework measuring:
• Passenger loyalty and satisfaction
• Service quality and efficiency
• Accessibility & inclusivity
• Innovation & digital CX
• Governance & accountability
Research & Publications:
• Annual Africa Airports CX Report
• Passenger Journey Studies
• Best Practice Case Studies
• Policy Briefs
• AACXA Digest
Where Research Transforms Customer Experience
Customer experience is most effective when it is measured, compared, and continuously improved. Through rigorous research and benchmarking, AACXA transforms passenger insights into actionable intelligence—capturing expectations, perceptions, and performance across the airport journey. By comparing results across airports and regions, benchmarking identifies gaps, highlights best practice, and enables evidence-based decisions that drive consistent, world-class customer experience excellence.